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Color Planning for Interiors

Color Planning for Interiors: An Integrated Approach to Color in Designed Spaces

Packed with evidence-based information and covers color composition, preferences, communication, pragmatics, and how to use color for engagement. 

Price: $80.00
Product Code/ISBN: 9780470135426
Year: 2009
Binding: Softcover     Page Count: 224
Publisher: Wiley


Color has an extremely different effect on some people more than it does on others.  Using this to your advantage as an interior designer can be a huge asset.  Grab yourself a copy of Color Planning for Interiors: An Integrated Approach to Color in Designed Spaces and learn how to use color to your advantage.  This book is packed with evidence-based information and covers color composition, preferences, communication, pragmatics, and how to use color for engagement. 

The guide is comprised of interviews from key designers and colorists about different projects that best cover their approach to color.  You’ll learn how to use color in restaurants, residences, workplaces, and retail settings.  Complete with theories and real life examples, this is a book you don’t want to miss out on!

Table of Contents

1. Introduction to Color Planning

Creative Process
Color in Context
Color Planning Framework
Overview

2. Challenges to Color Planning

Emotionality
Conventionality
Materiality
Rationality
Toward Innovation
Summary

3. Art & Science of Color Planning

Principles of Color Perception
Visual System + Light + Object
Measuring Color Vision
Color Constancy
Color Systems
Additive & Subtractive
Artist’s Wheel
Munsell
Pantone
Summary
Research Notes

4. Criterion One: Color as Composition

Color Illustions
Afterimage
Optical Mixing
Simultaneous Contrast
Metamerism
Bezold Effect
Synesthesia
Color Progression + Transition
Color Planning for Shaping Space
Summary

5. Criterion Two: Color as Communication

Origins of Color Associations
Color Associations and Building Type
Color Strategy + Brand Identity
Cross-Cultural Marketing With Color
Challenging Negative Color Associations
Evolution of Color Meaning
Color Planning for Communication
Summary
Research Notes

6. Criterion Three: Color for Engagement

Cognition
Emotion
Color Temperature Perception
Color + Flavor Perception + Consumption
Color + Space + Depth
Color Planning for Human Response
Summary
Research Notes

7. Criteria Four: Color Preferences

Individual Preferences
Group Preferences
Historical Preferences
Stories Behind Color Names
Color Forecasting + Cycles of Preference
Color Planning for Creating the New
Summary
Research Notes

8. Criteria Five: Color Pragmatics: Functional Side of Color

Color + Lighting Conditions
Color + Materiality
Color + Adaptive Reuse
Color + Sustainability
Color + Digital Media
Planning for Pragmatics
Summary
Research Notes

9. Criteria in concert

Workplace
Hospitality
Restaurants
Retail
Museum
Healthcare
Residence
Lessons from Color Planning Narratives
Summary

10. Directions in Color Planning

Colors as Process
Color as Product
Color as Environment
Research Challenges
Summary