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Marketing and Business Development
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Design-Build Services
9781557016546$77.95The all-new Design-Build Services: A Marketing and Business Development Handbook is packed with ready-to-use forms and sample documents, laying out...
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Cooperative Marketing in the Construction Industry
9781557017604$77.95There really is a low-cost and low-risk marketing strategy that's been proven to work in today's economy - and it's particularly effective for busi...
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Marketing Handbook for the Design & Construction Professional
9781557016584$77.95These days, driving new business is the key to your survival, and this highly acclaimed marketing tool is your key to driving new business. With 64...
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Marketing Made Easy for the AEC Firm: Principles and Procedures
1557015570$66.95Take charge of the marketing process! If you are a professional working in a technical or project management role for a design, contracting, or co...
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Collapse of Distinction
9781595551856$26.95Three formats for the price of one! And the freedom to experience your book in more ways than ever before. Can your customers tell the difference b...
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Advice from the Top: The Expert Guide to B2B Marketing
9781457502194$31.95Get your B2B marketing game on with 24 marketing experts cheering you from the stands. In BMA Colorado's first ever book publication, 24 BMA Colora...
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Markup & Profit: A Contractor's Guide, Revisited
9781572182714$49.95Markup & Profit hands you an easy-to-apply "toolkit" of practical rules and procedures to ensure that your business succeeds and doesn't become...
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Network Like an Introvert
9780981081670$14.95Most marketing and sales-driven rules for networking are made for natural extroverts. Network Like an Introvert explains how to succeed at network...
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Smart Business for Contractors: A Guide to Money
1561584118$20.95Aimed at single contractors and small businesses, this handbook gives readers reliable information on bidding and pricing and offers field-tested w...
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Design. Market. Grow!
971253463$118.95This book is the definitive guide on how to grow a design and construction firm. It tells you what's required in project management, marketing, qua...
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Marketing Multifamily Housing with Integrated Marketing Strategies
867185554$31.95Renters have unique needs and preferences and unique hot buttons connected to finding a home. IMS (Integrated Marketing Strategies) blends communic...
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Sales and Marketing Checklists
867185406$20.95The updated edition of this popular book covers the major steps involved in successful new home sales. Learn the ins and outs of the comprehensive ...
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Built to Last: Successful Habits of Visionary Companies
887306713$28.95Built to Last identifies 18 "visionary" companies and sets out to determine what's special about them. To get on the list, a company had to be worl...
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Communication by Design: Marketing Professional Services
967547741$58.95For many construction-based businesses, marketing your services has a lot to do with the way you treat your customers, and how you help them achiev...
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DIRECTIONS2: Strategic Management & Marketing
964199424$131.95Richard Rodgers' DIRECTIONS2: Strategic Management & Marketing for A/E/C Business Development is an enriched and expanded Second Edition of his...
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The Marketing Budget
WS-357$10.95The marketing budget can be viewed as the most important part of the marketing plan. This handbook explains how to go about creating a marketing bu...
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Breakthrough Networking Relationship that Last 3rd
9780964883949$23.95Building relationships is the most important function of business, because all business depends on working with people you know and trust. Learn fr...
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Make Your Contacts Count: Networking Know-How, Second Edition
9780814474020$15.95Make Your Contacts Count is a practical, step-by-step guide for creating, cultivating, and capitalizing on networking relationships and opportuniti...
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Market-Driven Organization
1887133011$72.95Learn specific how-to methods to constantly identify growth markets appropriate to your specific firm, which lead to higher levels of profitability...
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The One Page Proposal
9780060988609$17.95Today more than ever, business decisions are made on the fly and first impressions can make all the difference. Now, in the first book of its kind,...
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Plan It: A Down-to-Earth Guide to Market Planning and Budgeting
971253447$54.95A marketing plan is a written document that outlines specific performance goals related to marketing for a specific period of time, and establishes...
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The Ultimate A/E/C Marketing Plan: 7 Steps
1555381489$311.95This reference covers internal and external analyses to conduct before undertaking any marketing effort, target market selection, marketing strateg...
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Winning Proposals: How to Build Proposals for Extreme Impact
1558381499$425.95Prepare winning proposals that help you land the job every time with the practical tips and real-life examples presented in this kit. This extraor...
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Marketing Fundamentals for Engineers
9781591260592$26.95On the surface it would appear that an engineer would need to know little about marketing, or even communicate with marketing professionals, to be ...
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